VisitSouthDowns.com launched at the end of May 2019 and aims to contribute to the economic growth of one of the UK’s leading visitor destinations, the South Downs.
Visit South Downs is the primary marketing tool for the South Downs Tourism Partnership, a non-profit Destination Management Organisation (DMO) which was only formed earlier this year and is 100% independent of the National Park Authority, receiving no government funding.
The South Downs is already a recognised brand both nationally and internationally due to its unique combination of stunning landscapes, market towns and neighbouring vibrant cities. Whether people know the South Down’s picturesque villages, heritage attractions and locally sourced food and drink, everyone recognises pictures of the white cliffs at the Seven Sisters on the South Downs National Park’s coastline.
VisitSouthDowns.com will raise the profile of both domestic and international tourism to the South Downs and increase tourism activity and product development, ultimately leading to an improved visitor experience.
The website has been developed to have a fresh look utilising bold imagery conveying the special qualities of the South Downs National Park and surrounding areas. This is combined with a growing collection of content to promote the South Down’s abundant attractions, accommodation and things to do.
The website will be complemented by the South Downs Visitor Guide, planned to be an annual magazine style visitor guide to help visitors plan itineraries, gain special offers and read reviews of featured things to do, planned for print in early 2020.
Matt Alsbury-Morris, Interim Chair for the South Downs Tourism Partnership comments: “We’re so excited to be promoting The South Downs to the world, helping people enjoy Britain’s newest National Park and all the things you can see and do nearby. Visit South Downs will be a fantastic promotional tool for the South Downs. The website will enable the South Downs Tourism Partnership to attract both national and international visitors to the region. Tourism to the South Downs is worth over £450 million annually and we are so pleased that the new site will be able to encourage more people to visit and support this important part of the local economy”
Matt Alsbury-Morris, Interim Chair, South Downs Tourism Partnership
T: 01273 977 247