PR Writing

Joined up digital and PR thinking that grabs headlines and builds visibility

Dakota Digital’s award-winning journalists regularly put brands on the map with high impact press releases and razor sharp news briefings. Our highly innovative hybrid approach fuses traditional public relations techniques with a strong digital focus, for big visibility online and off. It’s not unusual for our PR campaigns to generate outstanding ROI from the first send, with high-profile media coverage across mediums and in some of the biggest media outlets in the world. We’re proud to see our clients grace the pages of Vogue, Glamour, The New York Times and Sky News amongst others, thanks to our exceptional wordcraft, nose for news and faultless delivery.

Razor sharp releases with word perfect impact

We offer a full and strategic service which encompasses PR planning, PR writing, media distribution, media relationship management and media monitoring. As you’d expect from an agency staffed by award winning journalists, with extensive digital PR experience, our client press releases have been featured in every major news outlet in both the UK and USA as well as in Australasia and the Middle East.

We excel in both business to business PR writing and business to consumer news and press release production. Our PR writing expertise covers all manner of industries, from fashion and beauty and sport and fitness to business and finance, property, travel, technology and food and drink.

Putting your brand on the map

Written by journalists, for journalists, we get to the point of your news and convey it with style and substance. Each release is powerful, engaging and newsworthy.

Succinct and stylish is our hallmark. We don’t believe in fluff or filler. Our whole team has first hand newsroom experience and that means we always write press releases in a format designed to appeal to journalists. News is conveyed accurately, clearly and enticingly. The result is an enviable record of coverage for clients. From the front page of Sky News to TIME magazine, Vogue to Glamour, the BBC and ITV to the New York Times and Wall Street Journal, our content makes the grade in some of the toughest and most competitive newsrooms in the world.

“Dakota's news releases are often featured in top publications like Vogue, Glamour, Sky News and the New York Times”

PR is a highly effective tool for generating brand awareness, communicating your message and indirectly influencing your audience. With stylish and succinct as our hallmark, our award winning team crafts word perfect releases published by top publications around the UK and overseas. It’s not unusual for our press releases to generate editorial coverage worth in excess of £1 million from a single press release with national and international media pick up across media formats – TV, national newspapers, magazines, blogs and radio. Our clients enjoy larger profiles in their domestic – and if relevant – international markets. That’s the power of Dakota Digital PR writing.

Check out our work

We’re proud to have provided successful campaigns for a range of incredible and diverse clients.

View our work

Brands we work with

From raw startups to gigantic blue-chips, we’ve had the opportunity to work with a broad range of new and upcoming brands as well as some very popular household favourites.

Be part of the story

If you don’t ask you don’t get.
Go on get in touch!

Get in contact