Highly targeted PR distribution

Reaching the media outlets, journalists, bloggers and influencers who matter

Competition for online coverage and offline print media exposure is fierce. We use world class tools and experienced PR professionals to put our news releases directly in front of the journalists and influencers covering the topic being discussed. No generic newsdesk emails. No blanket outreach. Just genuine, targeted and effective media distribution.

Tell the people who care

It’s not enough to have a word perfect press release. Your news needs to get to the people that matter, at exactly the right time. You can expect precise, targeted and effective PR distribution carried out at local, national, international and industry-specific levels as standard.

Dakota Digital has a global license for CISION, the world’s leading media database. This gives access to more than 75,000 journalists in the UK, 80,000 in the USA and more than 1.6 million influencers, outlets and opportunities from nearly 200 countries worldwide.

We use our media database  to plan and execute precisely targeted, highly effective press release distribution. Our direct line into the world’s largest database of journalists, editors, bloggers and other media contacts gives our PR distribution service all of the information we need to succeed: names, numbers, profiles, pitching preferences, and pet hates. Simply put, this tool means that we can carefully and effectively target the websites and media professionals most likely to be interested in your news.

Calculating campaign ROI is easy with Dakota Digital. A transparent clippings report is provided to support every PR campaign. This shows you where your news has been featured, calculates reader reach, measures sentiment and assigns an advertising value equivalent. We can also use this tool to monitor competitor activity and calculate potential audience and readership figures, taking your next release to even greater heights.

“1.2 million influencers, press contacts and media outlets worldwide”

Tap into our database of 70,000 UK contacts, 80,000 US contacts and over one million journalists, influencers and opportunities around the world. Real time PR distribution, across B2B and B2C, for any industry, online and offline.

Check out our work

We’re proud to have provided successful campaigns for a range of incredible and diverse clients.

View our work

Brands we work with

From raw startups to gigantic blue-chips, we’ve had the opportunity to work with a broad range of new and upcoming brands as well as some very popular household favourites.

Be part of the story

If you don’t ask you don’t get.
Go on get in touch!

Get in contact