Bestselling new book from award-winning author helps business leaders master the art of social selling
Business leaders looking for a secret weapon in their fight to master LinkedIn and social selling can now call on social media guru Denis Zekić with the release of his Amazon number one bestselling book, Social Selling and Marketing: LinkedIn Magic 5 Formula.
Available now in paperback and Kindle, the must have addition to any boardroom is a practical, step-by-step guide for making new business connections and generating high value sales leads by harnessing the power of LinkedIn. The book guides readers through the digital disruption left in the wake of the social media explosion, helps them to navigate the new sales and marketing landscape with practical, actionable advice to leverage social media platforms as a fundamental day-to-day tool for marketing, sales, and relationship building.
The founder of CeeDoo.com, Zekić is an award-winning online specialist and brings considerable expertise to his debut book. He says, “Today more than ever lead generation is a critical task for businesses of all sizes which research consistently shows that it’s the single most challenging process for the majority of organisations. The days when social channels were solely used for connecting only with friends and colleagues from the offline world are over. Social selling as a modern form of sales and marketing process is here to stay.”
“Over the last few months, I’ve had the chance to get in touch with some of the most connected and influential business people, keynote speakers, university professors and authors in the world. More importantly, I established a business connection with many of them and at the same time, have become part of their professional networks. If it was not for LinkedIn, I would have never achieved those contacts, and it’s this skill that I want readers to leave with. Business leaders who don’t adopt these methods will be left behind. I’ve set out to help readers adopt best practises and make successful moves in this new landscape with easy-to-follow and easy-to-implement solutions across every page.”
Social Selling and Marketing: LinkedIn Magic 5 Formula walks readers through the modern sales and marketing landscape, beginning with an introduction to using social media platforms such as LinkedIn as sales and marketing tools in a professional business context. Having introduced the concept of social selling, the book delves deeper into the differences between traditional methods of customer engagement and new sales and marketing flows. Zekić adds, “In its most basic form, the art of social selling is nothing more than real-time customer engagement through use of technology. There are however some basic rules that govern these new forms of interaction which are covered in the second part of the book.”
The core of the book however is Zekić’s proprietary Magic 5 Formula (M5F) – a unique five-part social media and LinkedIn methodology for generating high value business opportunities. The step-by-step method takes readers through the whole process, from goal setting and planning to execution and conversion with an organised, systematic approach which balances time invested with results required.
Social Selling and Marketing: LinkedIn Magic 5 Formula is available now on Amazon priced at £6.99 / $8.99 / €7.99
It’s available free of charge for Kindle Unlimited customers: https://goo.gl/TgYgBa or via the book’s website: www.magic5formula.com