The Wellness Rebrand: We Are Well Calls for a New Era of Medically-Led, Evidence-Based Weight Care

When one thinks of wellness trends, chances are influencers on social media – and not medical professionals – are the first thing that comes to mind. No medical degree is needed to understand why this is a concern: wellbeing is more than a fad, and weight loss should never take precedence over health.

Well by Vertis, the medically led weight care service from Vertis Health, is calling for an end to fad diets, detox teas and clean eating dogmas, urging health professionals to step up and help the public embrace evidence-based, clinically supported care for those living with obesity.

As the UK grapples with a growing obesity crisis – where nearly 64% of adults are classed as overweight or obese according to NHS figures – Well by Vertis is championing a future where weight care is grounded in science, not social media trends.

This call for change comes as more people turn to GLP-1 medications such as Wegovy and Mounjaro for weight loss, but often without the medical supervision and support needed to ensure safety, sustainability and long-term health. Well by Vertis offers a premium, nurse-led service that considers individual health histories, metabolic factors, and emotional wellbeing.

Stephanie Smith, Lead Nurse at Well by Vertis, said, “The idea that weight loss is simply a matter of willpower or discipline is not only outdated: it’s harmful. Obesity is a complex medical condition, not a failure of character like so many wellness gurus would have you believe – and like all medical conditions, it requires medical support. We’re on a mission to reshape the narrative around weight care and to provide the safe, tailored, and compassionate support that people truly deserve.”

Unlike traditional wellness approaches that often exclude those who don’t fit narrow definitions of health, Well by Vertis provides science-backed, stigma-free support for people who have struggled for years, often in silence. The service combines expert clinical oversight, prescription treatment where appropriate, and human-centred care including emotional support, advice and regular one-to-one check-ins.

The launch of this “wellness rebrand” comes at a time of increased awareness around the limitations of fad dieting and the psychological harm it can cause. By encouraging open, informed conversations about weight and health, Well by Vertis hopes to dismantle stigma – and replace unrealistic perfectionism with true progress.

For more information, visit https://www.wearewell.org.uk.